ATLANTA, Dec. 16, 2010 – First Data Corporation, a global leader in electronic commerce and payment processing, today announced that more than 100,000 U.S. merchants of all sizes are now securely processing transactions with the First Data® TransArmorSM solution. The revolutionary payment security service became publicly available a mere three months ago after the successful completion of a merchant trial testing the solution.
Just in time for the holiday season, these tens of thousands of merchants will be safeguarding their customers' payment card data through TransArmor's powerful combination of encryption, tokenization and key management technologies. To date, over 44 million transactions have been processed using TransArmor with over 750,000 transactions conducted in a single day.
Hiawassee, Ga.-based specialty gift store The Wishing Well has been using the TransArmor solution since November with great results. "Protecting our customers' cardholder data is one of the most critical elements of our business operations, but can be a challenge to implement on our own. The TransArmor solution easily addresses this concern and allows us to focus more time on serving our clientele during one of our busiest times of year," said June McClure, owner of The Wishing Well.
Engineered with RSA SafeProxy™ architecture, the TransArmor service protects consumer payment card data from the moment it enters the merchant environment, and replaces card data with a token number that preserves the value of card data for merchant business operations but removes all value for fraudsters. As a result, merchants are able to significantly reduce the scope, risk and costs associated with Payment Card Industry (PCI) compliance without requiring new hardware or extensive changes to existing business processes.
"After only three months of being in market, our TransArmor solution has been extremely well received by merchants of all sizes and business type. Reaching this milestone is monumental for First Data and illustrates the importance of data security to the merchant community," said Mark Herrington, general manager of Retail Solutions, First Data.
Around the world, every second of every day, First Data makes payment transactions secure, fast and easy for merchants, financial institutions and their customers. First Data leverages its vast product portfolio and expertise to drive customer revenue and profitability. Whether the choice of payment is by debit or credit card, gift card, check or mobile phone, online or at the checkout counter, First Data takes every opportunity to go beyond the transaction.
For more information call our office at 888-688-6413
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